Evaluating the effectiveness of policy advocacy requires robust impact measurement strategies. Understanding whether advocacy efforts translate into tangible policy changes and how those changes affect the target population is crucial. The following case studies explore various approaches to combating sexual grooming and cross-generational relationships, demonstrating different impact measurement strategies used to assess the success of these advocacy efforts.
Case Study 1: The #SayNoToRape Campaign by the Nigerian Feminist Forum
The Nigerian Feminist Forum is a policy forum and an independent space that brings together individual Nigerian feminist activists to deliberate and discuss issues of key interest and concern to the movement. Its core focus is to create a space where Nigerian women living in Nigeria are free from oppression and are able to live independently while making informed choices about their lives. The Forum initiated the #SayNoToRape campaign to increase awareness about sexual violence in Nigeria. Their advocacy efforts aimed at changing societal attitudes towards rape and pushing for stronger legal protections for victims. Now, let us measure their impact:
Policy Change. The campaign contributed to changes in Nigerian rape laws, with calls for stiffer penalties for rapists.
Public Awareness. Social media engagement saw thousands of shares and discussions about sexual violence.
Community Mobilization. The movement organized rallies and town hall meetings, engaging communities to speak out against sexual violence.
Key Takeaway:
The campaign’s success was largely due to its combination of social media activism, community outreach, and legal advocacy, all of which were carefully tracked for engagement and impact.
Case Study 2: The Child Protection Network (CPN) in Nigeria – Combating Sexual Grooming
The Child Protection Network (CPN) is a coalition of NGOs working to protect children from abuse, including sexual grooming. Their work focuses on advocacy, community awareness, and policy change to prevent child abuse in Nigeria. Now, let us measure their impact:
Policy Change: CPN played a role in the introduction of stronger child protection laws in Nigeria.
Public Awareness: They organized workshops and distributed educational materials to parents, teachers, and children about sexual grooming dangers.
Community Engagement: Through local campaigns, CPN raised awareness in communities and trained frontline workers to recognize signs of grooming and abuse.
Key Takeaway:
Success was driven by local partnerships, the use of media to raise awareness, and direct engagement with communities. CPN tracked its impact by monitoring changes in child protection laws and feedback from community members.
Case Study 3: The Women’s Rights Advancement and Protection Alternative (WRAPA) – Tackling GBV in Nigeria
WRAPA is a nonprofit organization committed to increasing women’s access to justice by actualizing women’s legal rights in private and public spaces. They advocate for women’s rights and have worked extensively on GBV issues in Nigeria, including legal reform and survivor support services. Now, let us measure their impact:
Policy Change: WRAPA’s advocacy helped pass the Violence Against Persons Prohibition (VAPP) Act in 2015.
Public Awareness: Through campaigns, WRAPA educated Nigerians on the legal protections available for victims of GBV.
Victim Support: They provided direct support services, including legal aid and counseling for GBV survivors.
Key Takeaway:
WRAPA used a mix of legal advocacy, media campaigns, and direct support services to track and report on impact. They tracked policy changes, the number of survivors served, and shifts in public knowledge about GBV.
Case Study 4: The Smile Outreach – Advocacy for Gender Equality and Menstrual Equity
The Smile Outreach is a nonprofit committed to tackle pressing issues across the following areas, sexual grooming and cross-generational sexual relationships, menstrual inequity, child marriage, and harmful traditional practices through education, support, and advocacy. Their work is centered around empowering vulnerable communities, focusing on Sexual grooming and cross generational sexual relations, menstrual health, FGM, and Youth Agency and Leadership. Now, let us measure their impact:
Creative Educational Tools Enhance Learning : Using comics and animations (Unexpected series) made complex topics like sexual grooming and GBV more engaging and easier for adolescents to understand.
Targeted Awareness Campaigns Increase Reach: Reaching 6,000+ adolescents through structured campaigns shows the importance of tailored messaging in advocacy efforts.
Policy Advocacy Must Be Backed by Community Action: While advocating for menstrual equity, child marriage and FGM, direct engagement with communities ensured that policy discussions reflected real-life challenges.
Resource Distribution Improves Practical Impact: Providing menstrual health resources to over 1,000 adolescents demonstrated that advocacy is most effective when it combines education with tangible support.
Youth Engagement Strengthens Advocacy: Engaging adolescents in discussions about their rights helped build a more informed and proactive generation that can challenge harmful norms.
Key Takeaway:
The Smile Outreach’s experience demonstrates that direct community interventions combined with policy advocacy create a powerful synergy for sustainable impact. By integrating creative education, targeted campaigns, community engagement, resource distribution, and youth empowerment, advocacy efforts become more effective, impactful, and sustainable. This holistic approach not only addresses immediate needs but also empowers individuals and communities to drive long-term positive change.